FPC Wealth

Get to Know Us

Our 3-Step Discovery Process

Whenever meeting prospective clients, our goal is never to approach the conversation with a sales mindset. We believe that getting to know one another is the most important thing we can do. Our process is designed so that we truly get to know you – as such, the entire process is at no cost or obligation.

STEP One

Discovery Meeting

In our initial discovery meeting, we focus on getting to know a lot about you. This includes gathering your personal information as well as collecting your financial data. Together, we will review your goals, values, and financial objectives.

STEP Two

Investment Proposal

We share a presentation about how FPC operates as a firm and review a prepared Mind Map – a comprehensive outline of your financial situation with specific recommendations. We'll also present an Investment Proposal which outlines what it’s like to work together.

STEP Three

Mutual Commitment

We always want our clients to feel comfortable and confident in working with us. We allow you as much time as you need to review the materials and ask any questions you may have to determine if FPC is a good fit.

Frequently Asked Questions

Expertise, experience and trust.

Financial success is about investing, but also much more. At FPC, we are experts in everything from investments to financial planning to tax optimization. And we work with some of the very best lawyers and accountants to address our clients’ most complex challenges and opportunities.

At FPC, we believe we have a track record that few advisory firms can match. More than three decades, we’ve guided our clients through all kinds of market and economic conditions—and we’ve helped them remain confident in pursuing their goals.

We take our clients’ trust very seriously. We have aligned our ideals and our business model to provide service that put your interests first, with absolutely no exceptions.

There are two standards of client care within the financial advisor world. One, known as the “suitability” standard, requires that advisors’ recommendations merely be “suitable” to clients’ needs. At FPC, we believe that the suitability standard leaves too much room for conflict of interest.

We adhere to the far more stringent “fiduciary standard.” As fiduciaries, we are required to act with undivided loyalty to our clients. We must place your interests ahead of our own and provide unconflicted advice and guidance in all situations.

The reason we choose to operate as fiduciaries? Confidence. We want you to know categorically that we are on your side. When you are confident that we are truly your partners, real trust becomes possible. And trust is the foundation of the strongest and best client-advisor relationships.

There are two typical ways that advisors are paid. “Commission-based” advisors collect a sales charge every time you buy an investment or other financial product that they recommend. We believe that creates a temptation for advisors to sell you more products, more often—and also to steer you toward those that pay them the highest commissions.

Fee-only advisors, on the other hand, are paid in a way that is designed to minimize conflicts of interest. At FPC, some clients pay for advice on an hourly basis. We work with those clients for as many hours as they would like and charge a fee that is clearly stated up front. Other clients choose to pay us an ongoing fee in the form of a reasonable percentage of the assets they entrust to us. That ongoing fee means we’re never tempted to think about “what’s in it for us” when choosing the best products and solutions for you.

At FPC, our fee model is designed to be fair and straightforward. We never charge sales commissions; instead, we charge an ongoing fixed fee that is based on the asset total we manage for each client. We strongly believe that this unconflicted approach fits our mission of always putting our clients’ interests first. View our tiered fee schedule →

Generally we require that you maintain a minimum of $1,000,000 in assets under management. However, at our sole discretion, we will reduce the asset level based upon certain criteria (i.e. anticipated future earning capacity, anticipated future additional assets, dollar amount of assets to be managed, the amount of time necessary to manage the assets, related account values, account composition, negotiations with client, etc.)

When choosing investments, we’re cognizant not only of their quality but of their cost as well. Studies have shown that minimizing transaction costs can significantly improve investment results. Accordingly, we typically recommend mutual funds or exchange-traded funds with low or no transaction fees.

Just provide us with a copy of a current statement from that advisor. We’ll take care of setting up a new account and having your asset transferred.

Taxes are typically one of the largest bills that families and individuals pay each year. Minimizing the amount you owe, not just this year but over the long term, can make a big difference in achieving your financial goals. So tax guidance is valuable—and because we are licensed tax practitioners, we can provide a level of guidance that other advisors cannot.

Two Convenient Offices

Mailing Address:
P.O. Box 750129
Petaluma, CA 94975

Office: (707) 795-0500
Toll Free: (800) 408-4683
Fax: (707) 703-4414

Have Questions?

We’re here to support you! Please reach out to us with any questions.

  • *FPC Investment Advisory serves a select group of clients that come to us by referral. However, we do take non-referral clients on occasion.
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